top of page
shai london man.JPG



Product Development & Management  Sales Professional

"Our greatest weakness lies in giving up. The most certain way to succeed is always to try just one more time"

- Thomas Edison

  • LinkedIn
  • Instagram

Who I am

I enjoy connecting the dots and solving problems. As a self starting entrepreneur at an early age, I truly embodied the definition of growth hacking with an optimistic belief that anything is possible. I love branding; aligning beneficial core products & solutions from wants to needs by understanding consumer behavior and psychology. Great products ignite feelings & emotions through experiences & connection.

My infatuation with understanding consumer obsession and creating innovative products has led me to develop a few of my own successful startups, launching brands and products from ideation to market. Through this, I have become experienced in all things sales and brand. I am skilled in managing concurrent development projects with a clear understanding of cross-functional team management, go-to-market strategies, and sales pipelining while building strong client partnerships.

I am passionate professional go getter, with a finger on the pulse for cultural zeitgeists, launching product brands like BreadxButter, SolefoodU, SmartFX and Flow Charge securing over $400K in combined revenue. Currently, at Elan, I realize sales opportunities for B2B and drove the project to launch D2C, managing a $3M portfolio and business partnerships leading to 214% annual account growth.

The fundamental skills I have gained as a concurrent Entrepreneur and Sales Executive has helped me become a well rounded decision maker, communicator, team player and problem solver.


What Changed Me

  • I managed Talib Kweli, Dao-Yi (Public School) as DJ's.

  • Propelled Youtube sensation Spoken Reasons' career to new heights, growing his channel to 280 million views, which lead him get signed to Russell Simmons' All Def Digital, and to star in the box office film: The Heat.

  • Negotiated with leading entertainment talent agencies and coordinated booking and touring performances with artists like ASAP Rocky, Schoolboy Q, Meek Mill, Mac Miller, Pusha T, Wale, Danny Brown, and ASAP Ferg

  • Founded start-up companies; BreadxButter, SmartFX, FlowCharge, and SolefoodU securing over $400K in combined revenue

  • As a college student, I started a lifestyle blog dedicated to the entertainment industry. It went from a hobby, to the main news outlet for over 80K college students. Averaging 100k page views & 30k+ unique IPs monthly.

  • I took out student loans to establish my own concert production company: SoleFoodU Ent. I turned my initial investment of $5,000, into revenues of over $150,000 in my first fiscal year.

  • Produced Wynwood's first ever music festival: Lights Out Festival. Featured a talented line up of over 25 acts with performances by: Felix Cartel, Deorro, Seven Lions, Crizzly, RJD2, Felix Da Housecat, Alex Kenji, DJ Icey, Lucky Date, Run DMT; and hosted by Damian Pinto “The Voice” of Ultra Music Festival.

  • Negotiated a partnership agreement with NBA All Star Kenneth Faried as an official representative of my startup, Bread & Butter.

  • My brands have been published in Business Insider, Touch of Modern, Hypebeast, Uncrate, Huffpost, and Complex.

People wonder where to start, I just did IT.

bottom of page